Category : VP Records

VP Puts Soca Gold 2023 On The Parkway

Brooklyn’s Eastern Parkway Labor Day Parade set the stage for a Soca Gold bashment! The Barbados Tourism Board, VP Records, and radio station WBLS teamed with Sesame Flyers to bring parade-goers a star-studded musical presentation featuring; Edwin Yearwood,  Kes and Shaggy, Tina (formerly Hood Celebrityy). The emcee Dahved Levy and DJs Funk Master Flex, Steelie Bashment, and DJ Spice rounded out the day with Hip-Hop, Dancehall, and Soca sounds. The annual…

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Buju Banton Delivers ‘Born For Greatness’ On September 8th

Buju Banton’s ‘Born For Greatness’ Arrives September 8th, 2023 Gearing up to deliver the reggae blockbuster of the year, GRAMMY-Award winning, multiple Billboard chart-topping artist, and international reggae icon Buju Banton will release his highly anticipated new album, Born For Greatness, on September 8, 2023 via Gargamel Music / Roc Nation Records / Def Jam Recordings. Stream the title track “Born For Greatness” and pre-order/pre-save the album HERE: On the…

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The Viral Sim Simma Challenge

“Sim Simma, who got the keys to my Bimma?” The question at the heart of Beenie Man’s “Who Am I,” voiced over Jeremy Harding’s Playground riddim and released through VP Records, is sweeping across social media, fueled by a new trending challenge. For fans of the 1997 dancehall hit, the #SimSimmaChallenge – completing the line when someone says “Sim Simma” – is a breeze. And the reactions it sparks have…

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Shaggy Rocks Notting Hill Carnival

(Pictured:  Shaggy | Photo Credit:  Andrew Timms) Shaggy’s performances at Notting Hill Carnival captivated revellers at this year’s edition. The international superstar took to Rampage, Saxon and the Notting Hill Carnival Trust Horniman’s stage, greeting fans and old friends.  The word on the street was that Shaggy had performed spectacularly and that his catalog is ever evolving and enduring. Speaking on his day at Carnival, Shaggy said: “It’s been a…

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VP Records Featured in KITH and Vault by Vans’ “Love Thy Community” Series

VP Records is deeply honored to have been featured in the latest installment of “Love Thy Community,” KITH and Vault by Vans’ collaborative program highlighting minority-owned businesses that have played a significant role in their communities. The partnership has produced a capsule collection that includes limited-edition, VP-themed Vans Authentic OG shoes, and a graphic t-shirt. The Vault by Vans capsule collection was released on August 19 and is exclusively available at VP’s flagship…

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More F.Y.A.H.

On the heels of their thrilling debut at NYC’s SummerStage concert series, the reggae band F.Y.A.H. (Free Your Authentic Heart) shared their defiant single, “Freedom Fighter,” featuring Steel Pulse’s David Hinds. The song was released on August 19 via VP Records / Dub Rockers. Produced by Delroy ‘Pele’ Hamilton — also the bassist and founder of F.Y.A.H. — “Freedom Fighter” unites two generations of artists in the struggle for liberation….

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